Crafting Connection:

Website Content That Actually Converts New Patients


Is Your Generic or Jargon-Filled Website Content Turning Patients Away? 🤔

Led by chiropractic content experts, this webinar is designed to equip you with actionable insights and practical tips to elevate your chiropractic content to build trust, attract new patients, and grow your practice.

➡️ Why Authentic Content Matters (& What It Means)

In today's digital landscape, authenticity is more than a buzzword—it's a necessity. Discover how to create content that speaks directly to the hearts and minds of your ideal patients, addressing their pain points and showcasing your unique value.

💡 What You'll Discover:

  1. The Power of Authenticity: Understand what it means to be truly authentic in your content and why it’s crucial for building trust with potential patients.
  2. Self-Audit Your Website: Learn how to evaluate your current website content and imagery to ensure they reflect the type of patients you want to attract.
  3. Creating Connection Through Content: Tips on avoiding jargon, sharing your story, and addressing your patients’ pain points effectively.
  4. Utilizing AI for Content Creation: Discover how AI can be your superhuman first draft tool, saving you time and enhancing your content strategy. Plus, what to be aware of when using AI.
  5. SEO Best Practices: Learn the essentials of on-page SEO to ensure your content is not only engaging, but also discoverable by search engines.

Insider Tips from Chiropractic Marketing Experts

Markie Lee
Team Leader, Content
Perfect Patients
Erica McCormick
Manager, Content & Website Teams
Perfect Patients
  • Markie Lee
    Team Leader, Content
    Perfect Patients
  • Erica McCormick
    Manager, Content & Website Teams
    Perfect Patients